A significant percentage of users have queries before purchasing a product or service, which can impact their level of satisfaction or the gain of a sale. Offering support to those who interact with your website or ecommerce and guiding them to get the assistance they need is essential in today’s competitive environment. To address these needs, the inclusion of an online chat has become an essential tool.

Most of these concerns can be efficiently addressed through a pre-configured web chat. This configuration can range from an automated chatbot to a support system with human agents available to answer questions in real time. Its main advantages are, on the one hand, the ability to handle a large volume of questions in an automated manner, which frees your human agents to address more complex and specific queries.

In the case of a bot, you can even take efficiency a step further by incorporating artificial intelligence (AI) into the equation, through applications such as ChatGPT. This is achieved by implementing a conversational flow designed to resolve users’ questions effectively. Some advanced solutions, such as our Bot Manager, are also compatible with natural language processing (NLP) engines, such as Watson or others. This means that the chatbot can understand and answer questions in a more natural and contextual way.

What are the key benefits of incorporating an online chat into your website or ecommerce?

✅ Eliminate friction in key processes with immediate responses: Users value speed and efficiency in customer service.

✅ Increase your conversions and loyalty by responding in a timely manner: This increases the chances of a visitor becoming a customer and can also contribute to long-term loyalty.

✅ Generate a record of interaction for further analysis and improvement: This provides valuable data on users’ most common questions and concerns, allowing you to improve your products, services and customer service processes.

It is important to note that online chat is not only useful for answering questions prior to purchase, but can also be beneficial in the post-sale process. You can use it to provide technical assistance, solve problems or even collect customer feedback.

Plus, if you want to take your support to the next level, LiveChat is fully compatible with our Joint video call solution. This allows you to offer additional support through voice or video calls, as well as screen sharing for even more effective agent-based support.

If you are interested in integrating an online chat on your website and take advantage of all these benefits, do not hesitate to contact us at info@onemarketer.net. We will be happy to help you implement this essential tool to improve your users’ experience and increase your conversions. We will be happy to help you implement this essential tool to improve your users’ experience and increase your conversions – don’t let unanswered queries turn into lost sales!